Bush’s truly believes in the beauty of the bean, that’s why they’ve been rolling (and admiring) that beautiful bean footage for 30 years. The famous “Roll That Beautiful Bean Footage” line has become an iconic phrase used throughout decades that everyone knows and loves.
The Roll That Beautiful Bean Sweepstakes is a fun way to celebrate the 30th anniversary of our ad campaign and engage our bean fans by rolling a secret code into beautiful bean footage for 30 hours only for fans to find it and register to enter the sweepstakes for the chance to win $30,000.